HellEnergy & Sports Drinks#6 of 23 in categoryRating 2/5

Hell Watermelon Drink

Red flags

  • Red flag: High added sugar (10.8g per 100ml)

Green flags

  • Green flag: Low sodium

Ingredients, decoded

11 listed
  • Water
  • Sugar
  • Acidulant (Citric Acid)
  • Carbon Dioxide
  • Acidity Regulator (Sodium Citrates [0.03%])
  • Artificial Flavour (Watermelon and Mixed Fruit)
  • Caffeine
  • Colour (Ammonia Caramel)
  • Vitamins (0.013%) (Niacin (Vitamin B3), Pantothenic Acid (Vitamin B5), Vitamin B6, Vitamin B2, Vitamin B12)
  • D-glucorono-y-lactone
  • Inositol
ConcernWorth watchingIn label order. Tap a highlighted one to learn more.

High sugarNutrition per 100 ml
ENutritionCIngredients4Risk
Energy46 kcal
Protein0 g
Carbohydrates10.9 g
Total sugars10.9 g
Added sugars10.8 g
Total fat0 g
Saturated fat0 g
Trans fat0 g
Sodium80 mg
Vitamin B20.2 mg
Vitamin B32.4 mg
Vitamin B52 mg
Vitamin B60.4 mg
Vitamin B120.2 µg
Highlighted values exceed FSSAI and UK FSA front of pack thresholds.

Our take

CleanPlate review

Watermelon energy drink with about 11 g sugar

Hell Watermelon Drink is a 250 ml can with carbonated water, sugar, caffeine, B vitamins, an artificial watermelon and mixed-fruit flavouring and ammonia caramel colour. The card prints per 250 ml; the values are converted here to per 100 ml.

CleanPlate scores it EC4. The E for nutrition is low: almost no credited protein, fibre or micronutrients per 100 ml. Added vitamins earn no credit in this product type. The C for ingredients reflects mostly refined or industrial ingredients (led by sugar), with additives that cost points: caramel colour and flavouring. The 4 for risk comes mainly from free sugar (10.8 g per 100 ml) and sodium (80 mg per 100 ml).

How EC4 breaks down

Each grade is scored on its own. Here are the label numbers behind each one, per 100 ml.

How we score →
01 Nutritional valueA to E
E

Very low nutrient density

Protein
0 g
Fibre
Not declared
Vitamins and minerals
5 declared
Energy
46 kcal

Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.

02 Ingredient & label integrityA to E
C

Mixed processing and additives

Base
Water
Sweeteners
Sugar
Additives
1
Flagged
None
Artificial flavour or colour
Yes

Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.

03 Risk nutrients1 to 5
4

High risk

Added sugar
10.8 g
Sodium
80 mg
Saturated fat
0 g
Trans fat
0 g

Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.

A closer look

Does the label add up?

Carbonated water, sugar, citric acid, sodium citrates, artificial watermelon and mixed-fruit flavouring, caffeine, ammonia caramel colour and niacin.

Per 100 ml: 46 kcal, 0 g fat of which 0 g saturated, 10.9 g sugar of which 10.8 g added, 0 g protein, 80 mg sodium. The card is converted to per 100 ml; the listing claims taurine and inositol that the pack does not print, so the pack is used.

Ingredients to watch

  • Added sugarConcern

    About 11 g per 100 ml, about 27 g a can.

  • ColourWorth watching

    Ammonia caramel colour is listed.

  • CaffeineWorth watching

    Caffeine in the list.

Common misconceptions

Myth: "Watermelon means fruit"

The flavour is artificial.

Myth: "Energy drinks give energy like food"

The energy here is sugar and caffeine.

How often, and how

  • Healthy adultsOccasionally
  • ChildrenRarely
  • Diabetes or prediabetesLimit

Smarter ways to eat it

Sugar free version

Hell has a zero sugar Classic in the range.

Water first

Water does the job for thirst.

Common questions

Is Hell Watermelon Drink healthy?

Hell Watermelon Drink scores EC4 (Poor) on CleanPlate, which makes it best kept as a rare treat rather than a regular buy. The main concerns are: High added sugar (10.8g per 100ml). On the plus side: Low sodium.

What does the EC4 score mean?

The first letter (E) grades nutritional value: very low nutrient density. The second letter (C) grades ingredient and label integrity: mixed processing and additives. The number (4) grades risk nutrients (sugar, sodium, saturated fat): high risk.

Last reviewed October 17, 2026. Scored with the CleanPlate method from the published label.

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