Kellogg'sBreakfast Cereals#50 of 103 in categoryRating 3.3/5

Kellogg's Chocolate Muesli

Kellogg's Chocolate Muesli nutrition and ingredients label

Red flags

  • Red flag: High added sugar (18.9g per 100g)
  • Red flag: Contains Caramel Colour (Class IV)

Green flags

  • Green flag: High protein (11g per 100g)
  • Green flag: High fibre (7.2g)

Ingredients, decoded

25 listed
  • Rolled Oats (23.8%)
  • Sugar
  • Dark Chocolate Powder (9.5%) (Sugar, Cocoa Solids & Cocoa Butter)
  • Edible Vegetable Oil (Sunflower Oil)
  • Rice Flour (6.2%)
  • Corn Meal (6.1%)
  • Raisins (6%) (Black Raisins (3%), Black Currants (3%))
  • Almonds (4.5%)
  • Rolled Barley (4%)
  • Wheat Flour (Atta) (3.7%)
  • Cereal Extract
  • Sorghum (Jowar) Flour (3.2%)
  • Pumpkin Seeds (3%)
  • Candied Cranberry (3%)
  • Cocoa Solids (1.8%)
  • Liquid Glucose
  • Iodized Salt
  • Ragi Flour
  • Minerals
  • Flavours (Nature Identical and Artificial (Cream))
  • Antioxidant (INS 307b)
  • Raising Agent (INS 500(ii))
  • Humectant (INS 452(i))
  • Colour (INS 150d)
  • Vitamins
ConcernWorth watchingIn label order. Tap a highlighted one to learn more.

High sugarHigh calories (over 400 kcal per 100 g)Nutrition per 100 g
CNutritionBIngredients3Risk
Energy417 kcal
Protein11 g
Carbohydrates66.9 g
Total sugars26.9 g
Added sugars18.9 g
Dietary fibre7.2 g
Total fat13.3 g
Saturated fat2.1 g
Trans fat0 g
Cholesterol0 mg
Sodium135 mg
Highlighted values exceed FSSAI and UK FSA front of pack thresholds.

Our take

CleanPlate review

Oat muesli with chocolate, raisins and almonds

Kellogg's Chocolate Muesli is a 450 g muesli of rolled oats (23.8%) with sugar, dark chocolate powder (9.5%), rice flour, corn meal, raisins, almonds (4.5%), rolled barley, wheat flour and seeds. The pack calls it a 12 in 1 power breakfast.

CleanPlate scores it CB3. The C for nutrition is middling: 7.2 g fibre per 100 g; its 11 g of protein earns no credit because it is under 2.75 g per 100 kcal. The B for ingredients reflects a mix of whole and refined ingredients (led by rolled oats, sugar and sugar), with additives that cost points: caramel colour, polyphosphates and flavouring. The 3 for risk comes mainly from free sugar (22.2 g per 100 g) and calories (417 kcal per 100 g).

Claims vs reality

What the pack says, checked against the ingredient list and nutrition panel.

  • On the pack

    “High in Protein”

    Holds

    The panel prints 11 g of protein per 100 g, which meets the high-protein test; it is cereal protein, so it earns no credit in the score.

  • On the pack

    “High in Fibre”

    Holds

    The panel prints 7.2 g of fibre per 100 g.

  • On the pack

    “No Added Preservatives”

    Holds

    No preservative is listed; INS 307b is an antioxidant and INS 452(i) a humectant.

How CB3 breaks down

Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.

How we score →
01 Nutritional valueA to E
C

Adequate nutrient density

Protein
11 g
Fibre
7.2 g
Vitamins and minerals
None declared
Energy
417 kcal

Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.

02 Ingredient & label integrityA to E
B

Good, few concerning additives

Base
Rolled Oats
Main fat
Dark Chocolate Powder
Sweeteners
3 types
Additives
3
Flagged
Caramel Colour (Class IV)
Artificial flavour or colour
Yes

Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.

03 Risk nutrients1 to 5
3

Moderate risk

Added sugar
18.9 g
Sodium
135 mg
Saturated fat
2.1 g
Trans fat
0 g

Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.

A closer look

Does the label add up?

Rolled oats (23.8%), sugar, dark chocolate powder (9.5%) (sugar, cocoa solids and cocoa butter), sunflower oil, rice flour (6.2%), corn meal (6.1%), raisins (6%), almonds (4.5%), rolled barley (4%), wheat flour (3.7%), cereal extract, sorghum flour (3.2%), pumpkin seeds (3%), candied cranberry (3%), cocoa solids (1.8%), liquid glucose, iodised salt, ragi flour, minerals, flavours (nature-identical and artificial), antioxidant (INS 307b), raising agent (INS 500(ii)), humectant (INS 452(i)), colour (INS 150d) and vitamins.

Per 100 g: 417 kcal, 13.3 g fat of which 2.1 g saturated, 26.9 g sugar of which 18.9 g added, 7.2 g fibre, 11 g protein, 135 mg sodium. The panel does not tick its per 100 g column; 417 kcal fits the printed 8% RDA for a 40 g serve, so the values are read as per 100 g and the score is provisional. Cereal extract adds sugar that the printed added-sugar line (18.9 g) does not count, so free sugar is 22.2 g. The photos show only the panel and the ingredients; the back-of-pack claims come from the earlier record. Net 450 g.

Ingredients to watch

  • Free sugarConcern

    22.2 g per 100 g; sugar is the second ingredient and cereal extract and liquid glucose add more.

  • AdditivesWorth watching

    Caramel colour (INS 150d) and the polyphosphate humectant (INS 452(i)) cost 8 label points.

  • CaloriesWorth watching

    417 kcal per 100 g.

  • FibreFine

    7.2 g per 100 g from oats, barley, bran and seeds.

Common misconceptions

Myth: "Muesli is a low-sugar breakfast"

The panel prints 18.9 g of added sugar per 100 g, and sugar is listed second.

Myth: "12 in 1 means mostly grains, fruits and nuts"

Oats are 23.8%, but sugar and chocolate powder are large shares, and the fruits, nuts and seeds are small ones.

How often, and how

  • Healthy adultsMost days
  • ChildrenMost days
  • Diabetes or prediabetesFine in moderation

Smarter ways to eat it

Mix it half and half with plain oats

That roughly halves the sugar in each bowl.

Add curd and fresh fruit

Protein and fibre from fresh food, with less sugar from the bag.

Common questions

Is Kellogg's Chocolate Muesli healthy?

Kellogg's Chocolate Muesli scores CB3 (Good) on CleanPlate, which makes it a reasonable choice with a trade-off or two worth knowing about. The main concerns are: High added sugar (18.9g per 100g); Contains Caramel Colour (Class IV). On the plus side: High protein (11g per 100g); High fibre (7.2g).

What does the CB3 score mean?

The first letter (C) grades nutritional value: adequate nutrient density. The second letter (B) grades ingredient and label integrity: good, few concerning additives. The number (3) grades risk nutrients (sugar, sodium, saturated fat): moderate risk.

Which ingredients in Kellogg's Chocolate Muesli should I watch?

Colour (INS 150d) (Caramel Colour (Class IV)).

Last reviewed October 19, 2026. Scored with the CleanPlate method from the published label.

Better Breakfast Cereals

All 103 →