Britannia NutriChoice Digestive Zero Biscuit
Red flags
- −Red flag: High saturated fat (10.2g)
- −Red flag: Contains Maltodextrin
Green flags
- +Green flag: Source of protein (8.6g)
- +Green flag: High fibre (9g)
- +Green flag: No added sugar
Ingredients, decoded
14 listed- Whole Wheat Flour (Atta) (61%)
- Edible Vegetable Oil (Palm)
- Polyols [965 (i) & (ii)]
- Wheat Bran (5.4%)
- Raising Agents [503(i) & 500(i)]
- Maltodextrin
- Milk Solids
- Iodised Salt
- Emulsifiers (322, 471 & 472e)
- Malt Extract
- Antioxidant (307c)
- Sweetener (955)
- Dough Conditioner (223)
- Spice (Nutmeg)
CB4
Our take
CleanPlate reviewWhole wheat base, sweetened with sucralose and polyols
Britannia NutriChoice Digestive Zero is mostly whole wheat flour (atta, 61%) with palm oil, wheat bran (5.4%) and milk solids. There is no sugar; instead it uses the sweetener sucralose and polyols, with maltodextrin and malt extract.
CleanPlate scores it CB4. The C for nutrition is middling: 9 g fibre per 100 g; its 8.6 g of protein earns no credit because it is under 2.75 g per 100 kcal. The B for ingredients reflects a mix of whole and refined ingredients (led by whole wheat flour, edible vegetable oil and wheat bran), with additives that cost points: sucralose, sodium metabisulphite, mono- and diglycerides of fatty acids and DATEM. The 4 for risk comes mainly from saturated fat (10.2 g per 100 g) and sodium (396 mg per 100 g).
Claims vs reality
What the pack says, checked against the ingredient list and nutrition panel.
- Product nameBe careful
“Digestive Zero”
Zero here means no sugar; the sweetness comes from sucralose and polyols, and calories are 479 kcal per 100 g.
- Retail listingBe careful
“No Added Sugar”
No sugar is added, but maltodextrin and malt extract are listed and sucralose and polyols supply the sweetness.
- Retail listingHolds
“No Maida”
The flour is whole wheat atta (61%); no maida is listed.
- Retail listingHolds
“High Fiber”
9 g per 100 g.
How CB4 breaks down
Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.
Adequate nutrient density
- Protein
- 8.6 g
- Fibre
- 9 g
- Vitamins and minerals
- None declared
- Energy
- 479 kcal
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.
Good, few concerning additives
- Base
- Whole Wheat Flour
- Main fat
- Edible Vegetable Oil
- Sweeteners
- Maltodextrin
- Additives
- 6
- Flagged
- Maltodextrin
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
High risk
- Added sugar
- 0 g
- Sodium
- 396 mg
- Saturated fat
- 10.2 g
- Trans fat
- 0 g
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
A closer look
Does the label add up?
Whole wheat flour (atta) 61%, palm oil, polyols (INS 965), wheat bran 5.4%, raising agents (INS 503(i), 500(i)), maltodextrin, milk solids, iodised salt, emulsifiers (INS 322, 471, 472e), malt extract, antioxidant INS 307c, sweetener sucralose (INS 955), dough conditioner INS 223, nutmeg and added nature-identical and artificial milk flavouring.
Per 100 g: 479 kcal, 21 g fat of which 10.2 g saturated, 0.5 g sugar of which 0 g added, 9 g fibre, 8.6 g protein, 396 mg sodium. Added sugar is declared as 0 g while malt extract and maltodextrin are listed.
Ingredients to watch
- Sucralose and polyolsConcern
Sucralose costs the most in our additive score and polyols (maltitol) come with it; human trials show effects on blood sugar and gut bacteria in some people, and the evidence is still limited.
- A sulphite dough conditionerWorth watching
INS 223 (sodium metabisulphite) can trigger asthma in sensitive people.
- Palm oil and saturated fatWorth watching
10.2 g of saturated fat per 100 g.
- Atta first, no maidaFine
Atta is 61% and wheat bran adds fibre: 9 g per 100 g.
Common misconceptions
Myth: "Zero sugar means light"
This biscuit has 479 kcal and 21 g of fat per 100 g. Removing sugar did not remove the calories.
Myth: "A sweetener is a free swap"
Sucralose is not a free pass: some human trials found glycaemic and gut-bacteria effects, and the evidence is still limited, so we count it as a cost.
How often, and how
- Healthy adultsA few times a week
- ChildrenOccasionally
- Diabetes or prediabetesOccasionally
Smarter ways to eat it
Count the biscuits
Two biscuits with tea or milk is a sensible serve; the calories add up fast.
Add protein
Pair with curd, milk or a handful of nuts.
Common questions
Is Britannia NutriChoice Digestive Zero Biscuit healthy?
Britannia NutriChoice Digestive Zero Biscuit scores CB4 (Fair) on CleanPlate, which makes it an occasional-use product, where the concerns start to outweigh the positives. The main concerns are: High saturated fat (10.2g); Contains Maltodextrin. On the plus side: Source of protein (8.6g); High fibre (9g); No added sugar.
What does the CB4 score mean?
The first letter (C) grades nutritional value: adequate nutrient density. The second letter (B) grades ingredient and label integrity: good, few concerning additives. The number (4) grades risk nutrients (sugar, sodium, saturated fat): high risk.
Which ingredients in Britannia NutriChoice Digestive Zero Biscuit should I watch?
Maltodextrin (Maltodextrin).
Last reviewed October 9, 2026. Scored with the CleanPlate method from the published label.