Kellogg's Crunchy Chocolate Cookie Crumble Granola
Red flags
- −Red flag: High added sugar (22g per 100g)
- −Red flag: Contains Caramel Colour (Class IV)
Green flags
- +Green flag: Source of protein (8.4g)
- +Green flag: High fibre (6.8g)
Ingredients, decoded
23 listed- Rolled Oats & Oat Flour (36.7%)
- Sugar
- Edible Vegetable Oil (Sunflower Oil)
- Dark Chocolate Powder (7.5%) (Sugar, Cocoa Solids, Cocoa Butter)
- Corn Meal (6.2%)
- Rice Flour (5.6%)
- Rolled Barley (3.9%)
- Wheat Flour (Atta) (3.6%)
- Cereal Extract
- Liquid Glucose
- Pumpkin Seeds (2%)
- Cocoa Solids (1.4%)
- Honey
- Iodized Salt
- Minerals
- Sorghum (Jowar) Flour
- Ragi Flour
- Flavours (Nature Identical and Artificial - Cream)
- Antioxidant (INS 307b)
- Raising Agent (INS 500(ii))
- Humectant (INS 452(i))
- Colour (INS 150d)
- Vitamins
Our take
CleanPlate reviewChocolate cookie granola: 22 g added sugar, 6.8 g fibre
Kellogg's Crunchy Chocolate Cookie Crumble Granola is a 400 g pack of baked granola made from rolled oats and oat flour (36.7%), sugar, sunflower oil, dark chocolate powder (7.5%), corn meal, rice flour, barley, wheat atta and pumpkin seeds, with cereal extract, glucose, honey, flavouring and caramel colour. The panel is printed per 100 g.
CleanPlate scores it CB4. The C for nutrition is middling: 6.8 g fibre per 100 g; its 8.4 g of protein earns no credit because it is under 2.75 g per 100 kcal. The B for ingredients reflects a mix of whole and refined ingredients (led by rolled oats & oat flour, sugar and edible vegetable oil), with additives that cost points: caramel colour, polyphosphates and flavouring. The 4 for risk comes mainly from free sugar (23.5 g per 100 g) and calories (426 kcal per 100 g).
Claims vs reality
What the pack says, checked against the ingredient list and nutrition panel.
- On the packHolds
“Protein”
8.4 g per 100 g is above the 5.5 g source line.
- On the packHolds
“Fibre”
6.8 g per 100 g is above the 6 g high line.
- On the packHolds
“Made without any maida or palm oil”
The flour is atta and the oil is sunflower.
- Product nameBe careful
“Chocolate Cookie Crumble”
Dark chocolate powder is 7.5%, but no cookie ingredient is listed.
How CB4 breaks down
Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.
Adequate nutrient density
- Protein
- 8.4 g
- Fibre
- 6.8 g
- Vitamins and minerals
- None declared
- Energy
- 426 kcal
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.
Good, few concerning additives
- Base
- Rolled Oats & Oat Flour
- Main fat
- Edible Vegetable Oil
- Sweeteners
- 4 types
- Additives
- 3
- Flagged
- Caramel Colour (Class IV)
- Artificial flavour or colour
- Yes
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
High risk
- Added sugar
- 22 g
- Sodium
- 201 mg
- Saturated fat
- 2.2 g
- Trans fat
- 0 g
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
A closer look
Does the label add up?
Rolled oats and oat flour (36.7%), sugar, edible vegetable oil (sunflower oil), dark chocolate powder (7.5%) (sugar, cocoa solids, cocoa butter), corn meal (6.2%), rice flour (5.6%), rolled barley (3.9%), wheat flour (atta) (3.6%), cereal extract, liquid glucose, pumpkin seeds (2%), cocoa solids (1.4%), honey, iodized salt, minerals, sorghum flour, ragi flour, flavours (nature-identical and artificial, cream), antioxidant (307b), raising agent (500(ii)), humectant (452(i)), colour (150d) and vitamins.
Per 100 g: 426 kcal, 11.7 g fat of which 2.2 g saturated, 24.1 g sugar of which 22 g added, 6.8 g fibre, 8.4 g protein, 201 mg sodium. The 'per 100 g' box on the panel is unticked; the values are read as per 100 g because they match the panel's own per 40 g %RDA column and the listing. Vitamins are named with no amounts, so no micronutrients are recorded. Cookie crumble is a flavour style name and is not scored as a missing ingredient.
Ingredients to watch
- Free sugarConcern
23.5 g per 100 g, counting the cereal extract and glucose; 22 g is declared as added.
- Colour and phosphateWorth watching
Caramel colour 150d and a polyphosphate cost 8 points on ingredients.
- CaloriesWorth watching
426 kcal per 100 g.
- FibreFine
6.8 g per 100 g.
Common misconceptions
Myth: "Granola is a health food"
This one has 22 g added sugar per 100 g.
Myth: "Cookie crumble means real cookies"
No cookie ingredient is listed.
How often, and how
- Healthy adultsA few times a week
- ChildrenOccasionally
- Diabetes or prediabetesOccasionally, watch the sugar
Smarter ways to eat it
Use it as a topping
A spoonful on curd and fruit.
Mix with plain oats
Cuts the sugar per bowl.
Common questions
Is Kellogg's Crunchy Chocolate Cookie Crumble Granola healthy?
Kellogg's Crunchy Chocolate Cookie Crumble Granola scores CB4 (Fair) on CleanPlate, which makes it an occasional-use product, where the concerns start to outweigh the positives. The main concerns are: High added sugar (22g per 100g); Contains Caramel Colour (Class IV). On the plus side: Source of protein (8.4g); High fibre (6.8g).
What does the CB4 score mean?
The first letter (C) grades nutritional value: adequate nutrient density. The second letter (B) grades ingredient and label integrity: good, few concerning additives. The number (4) grades risk nutrients (sugar, sodium, saturated fat): high risk.
Which ingredients in Kellogg's Crunchy Chocolate Cookie Crumble Granola should I watch?
Colour (INS 150d) (Caramel Colour (Class IV)).
Last reviewed October 19, 2026. Scored with the CleanPlate method from the published label.
Better Breakfast Cereals
All 100 →- Yoga Bar 0% Added Sugar Super Muesli
- +Green flag: High protein (15g per 100g)
- +Green flag: High fibre (14g)
- GOAT Life High Protein Overnight Oats Tiramisu
- +Green flag: High protein (26.7g per 100g)
- +Green flag: High fibre (8g)
- Kellogg's Muesli 0% Added SugarFortified
- +Green flag: Source of protein (9.3g)
- +Green flag: High fibre (6.4g)
- GOAT Life High Protein Overnight Oats Almond Kulfi
- +Green flag: High protein (26.7g per 100g)
- +Green flag: High fibre (6.7g)