The Health Factory Fruit & Nut Cake

The Health Factory Fruit & Nut Cake is a 170 g cake of chakki fresh atta, rice bran oil, jaggery, maltitol and almonds, with fructooligosaccharide, milk solids, whey protein concentrate and honey. The front shows dried fruit, but the ingredient list has none.

CleanPlate scores it [L]EB4. The E for nutrition is low: almost no credited protein, fibre or micronutrients per 100 g; its 8.45 g of protein earns no credit because it is under 2.75 g per 100 kcal. The B for ingredients reflects a mix of whole and refined ingredients (led by chakki fresh atta, rice bran oil and jaggery), with additives that cost points: diphosphates, flavouring and maltitol. The [L] marks a hollow label promise: fruit is named in the product name but only orange fibre (about 0.25%) is listed, no dried fruit. The 4 for risk comes mainly from sodium (485 mg per 100 g) and calories (479 kcal per 100 g).

Chakki fresh atta (whole wheat flour), rice bran oil, jaggery, maltitol, almonds, fructooligosaccharide, milk solids, whey protein concentrate, honey, corn flour, leavening agent (INS 500(ii), INS 450(i)), almond flavour (nature identical), oat fibre, orange fibre, rosemary extract, cultured wheat flour, cultured glucose and cinnamon powder; no shares are printed.

Per 100 g: 479 kcal, 19.4 g fat of which 4.9 g saturated, 15.5 g sugar of which 14.8 g added, 9.06 g fibre, 8.45 g protein, 485 mg sodium. The photo list has no dried fruit, although the front shows cranberries and raisins; the real pack is to be checked. The panel prints per 100 g and per 18 g, with 4.72 servings (about 85 g) against a 170 g pack. This is the 478.5 kcal panel the earlier label had rejected. The Fruit & Nut Cake is a different product from the vanilla one, which is to be done later. Net 170 g.