The Whole Truth 20 g Protein Bar - Coffee Cocoa
Published
The Whole Truth Coffee Cocoa Protein Bar is a nut, date and whey bar with coffee and cocoa. It scores CA3: middling on nutrition despite plenty of protein and fibre, top on ingredients because the list is whole foods with no additives, and mid-range on risk because of calories and saturated fat. A handy protein snack a few times a week.
Ingredients, decoded
7 listed- Cashews
- Dates
- Whey Protein Blend (Concentrate + Isolate)
- Almonds
- Cocoa Butter
- Cocoa Powder
- Coffee (No Chicory)
3½ teaspoons of sugar in every 100 g · 17.8 g total sugar, 5 g a teaspoon
| Energy | 510 kcal |
|---|---|
| Protein | 30.3 g |
| Carbohydrates | 32.1 g |
| Total sugars | 17.8 g |
| Added sugars | 0 g |
| Dietary fibre | 10.6 g |
| Total fat | 29 g |
| Saturated fat | 7.3 g |
| Trans fat | 0 g |
| Cholesterol | 0 mg |
| Sodium | 182.5 mg |
Think this score is wrong?
What to know about The Whole Truth Protein Bar - Coffee Cocoa
A seven-ingredient bar with 20 g protein and 342 kcal
A 67 g bar made from seven ingredients: cashews (35%), dates (25%), a whey protein blend of concentrate and isolate (19%), almonds (10%), cocoa butter (5%), cocoa powder (3%) and coffee (3%). It is bought by people who want a protein snack with a short list they can read.
One bar has 342 kcal, 20.3 g protein, 7.1 g fibre, 11.9 g total sugar and 4.9 g saturated fat, with 0 g added sugar. Per 100 g that is 510 kcal and 30.3 g protein. The energy is the cost: nuts and cocoa butter make the bar dense, and the sugar comes from dates.
The pack says it is made with coffee, cocoa, dates, cashews, almonds and whey, and the list matches. Coffee and cocoa are real but small, at 3% each, and the name gives no share beside it. CleanPlate scores it CA3.
Why The Whole Truth Protein Bar - Coffee Cocoa scores CA3
Nutrition is a C: 30.3 g protein and 10.6 g fibre per 100 g, held back by no declared vitamins or minerals. Ingredients are an A, with no additives. Risk is a 3, driven mainly by 510 kcal per 100 g.
Adequate nutrient density
- Protein
- 30.3 g
- Fibre
- 10.6 g
- Vitamins and minerals
- None declared
- Energy
- 510 kcal
01 Nutrition density: why C
Protein is 30.3 g per 100 g and fibre is 10.6 g, so one 67 g bar gives 20.3 g protein and 7.1 g fibre. The largest protein source is cashews, followed by the whey blend.
No vitamins or minerals are declared, so the grade rests on protein and fibre alone, and it lands at a C.
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal. Protein also has to supply at least 12.5% of the calories to count, and 25% for full credit.
Clean, minimally processed
- Base
- Cashews
- Main fat
- Cocoa Butter
- Sweeteners
- None added
- Additives
- 0
- Flagged
- None
02 Ingredient integrity: why A
The list is whole foods: cashews, dates, whey, almonds, cocoa butter, cocoa powder and coffee. No additive, sweetener, preservative or hydrogenated fat is listed, and the percentages are printed for every item.
The name stresses coffee and cocoa without a share beside the name, which costs a few small label points. That is the only deduction, and the grade stays an A.
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
Moderate risk
- Added sugar
- 0 g
- Sodium
- 182.5 mg
- Saturated fat
- 7.3 g
- Trans fat
- 0 g
03 Load risk: why 3
Energy is the biggest part of the risk number: 510 kcal per 100 g, 342 per bar. Saturated fat is 7.31 g per 100 g, 4.9 g per bar, from nuts and cocoa butter.
Sodium is low at 183 mg per 100 g, and added sugar is 0 g, so neither moves the grade. The risk number is a 3.
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
Red flags
- −Red flag: High saturated fat (7.3g)
Green flags
- +Green flag: Source of protein (30.3g)
- +Green flag: High fibre (10.6g)
- +Green flag: No added sugar
Does The Whole Truth Protein Bar - Coffee Cocoa live up to its claims?
The 20 g protein claim holds at 20.3 g per bar, and the short list matches the pack. Coffee and cocoa are real but only 3% each, and added sugar is zero while dates still bring natural sugar.
- On the packHolds
“20g protein”
The panel shows 20.3 g protein per 67 g bar, 30.3 g per 100 g.
- Product namePartly true
“Coffee Cocoa”
Coffee is 3% and cocoa powder 3%, with cocoa butter at 5%. They are real, but cashews, dates and whey make up most of the bar.
- On the packBe careful
“Added sugar 0.0 g”
True, as no sugar is added. The dates bring natural sugar, so one bar still has 11.9 g total sugar.
- On the packHolds
“Made with coffee, cocoa, dates, cashews, almonds and whey”
The ingredient list has exactly these seven items and nothing else.
- On the packHolds
“No preservatives”
No preservative or other additive is listed.
What's in The Whole Truth Protein Bar - Coffee Cocoa?
Cashews, dates and whey lead a seven-item list with no additives. The things to watch are the energy, the saturated fat from nuts and cocoa butter, and the sugar from dates.
The ingredient list, read for you
Cashews (35%) lead, then dates (25%) and a whey protein blend of concentrate and isolate (19%). Almonds (10%) add more nut fat and protein. Cocoa butter (5%), cocoa powder (3%) and coffee (3%) give the flavour. The dates are the binder and the sweetener.
Ingredients to watch
- EnergyWorth watching
510 kcal per 100 g, 342 kcal in one bar, mostly from cashews, almonds and cocoa butter.
- Saturated fatWorth watching
7.31 g per 100 g, 4.9 g per bar, from nuts and cocoa butter. No trans fat is declared.
- Natural sugar from datesWorth watching
17.76 g total sugar per 100 g, 11.9 g per bar. Added sugar is 0 g, but dates are still sugar.
- Protein and fibreFine
30.3 g protein and 10.6 g fibre per 100 g, so 20.3 g and 7.1 g in one bar.
- No additivesFine
No sweetener, sugar alcohol, preservative, artificial flavour or colour is listed.
What it doesn’t have
- No vitamins or minerals are declared on the panel.
Who should eat The Whole Truth Protein Bar - Coffee Cocoa?
A few times a week for most adults and active people. Occasionally for children and for anyone watching blood sugar, given 11.9 g sugar and 342 kcal in one bar.
- Most adultsA few times a week
342 kcal and 4.9 g saturated fat per bar add up if eaten daily.
- ChildrenOccasionally
Whole-food list, but 342 kcal and 11.9 g sugar in one bar, and it contains nuts and milk.
- Diabetes or prediabetesOccasionally
No added sugar, but 11.9 g natural sugar per bar from dates.
- Active peopleA few times a week
20.3 g protein and 342 kcal make a practical snack around training.
The Whole Truth Protein Bar - Coffee Cocoa: common questions
What is the CleanPlate score of The Whole Truth 20 g Protein Bar - Coffee Cocoa?
The Whole Truth Coffee Cocoa Protein Bar is a nut, date and whey bar with coffee and cocoa. It scores CA3: middling on nutrition despite plenty of protein and fibre, top on ingredients because the list is whole foods with no additives, and mid-range on risk because of calories and saturated fat. A handy protein snack a few times a week. Nutrition C, ingredients A, load risk 3; nutrition and ingredients run A to E, risk runs 1 to 5, and A and 1 are best.
How many calories and how much protein are in The Whole Truth 20 g Protein Bar - Coffee Cocoa?
Per 100 g, The Whole Truth 20 g Protein Bar - Coffee Cocoa has 510 kcal, 30.3 g protein, 32.1 g carbohydrate, 29 g fat and 7.3 g saturated fat. One serve (1 bar, 67 g) has 342 kcal and 20.3 g protein.
What are the ingredients in The Whole Truth 20 g Protein Bar - Coffee Cocoa?
7 ingredients, in label order: Cashews, Dates, Whey Protein Blend (Concentrate + Isolate), Almonds, Cocoa Butter, Cocoa Powder, Coffee (No Chicory).
Does The Whole Truth 20 g Protein Bar - Coffee Cocoa live up to its claims?
5 claims checked: 3 hold, 1 is partly true, 1 needs care. "Coffee Cocoa" is partly true: Coffee is 3% and cocoa powder 3%, with cocoa butter at 5%. They are real, but cashews, dates and whey make up most of the bar. "Added sugar 0.0 g" needs care: True, as no sugar is added. The dates bring natural sugar, so one bar still has 11.9 g total sugar.
Who should limit The Whole Truth 20 g Protein Bar - Coffee Cocoa?
Most adults: a few times a week. 342 kcal and 4.9 g saturated fat per bar add up if eaten daily. Children: occasionally. Whole-food list, but 342 kcal and 11.9 g sugar in one bar, and it contains nuts and milk. Diabetes or prediabetes: occasionally. No added sugar, but 11.9 g natural sugar per bar from dates.
How much sugar, salt and saturated fat does The Whole Truth 20 g Protein Bar - Coffee Cocoa have?
Per 100 g, The Whole Truth 20 g Protein Bar - Coffee Cocoa has 0 g added sugar, 183 mg sodium (about 0.5 g salt) and 7.3 g saturated fat. The FSSAI and UK FSA "high" lines are 10 g added sugar, 600 mg sodium and 5 g saturated fat per 100 g. It is high in saturated fat.
Last reviewed October 29, 2026. Scored with the CleanPlate method from the published label. Spotted a mistake? .
Label read on 29 October 2026, from photos of the pack. If the pack has changed since, tell us.
Score history (1)
| Date | Score | Method | Why |
|---|---|---|---|
| 29 October 2026 | CA3 | v5.0 | History starts here |
Every change to this score is logged. See corrections and the method changelog.
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