True Story Whole Wheat Organic Atta
Red flags
No major red flags on the label.
Green flags
- +Green flag: High protein (11.3g per 100g)
- +Green flag: High fibre (11.1g)
- +Green flag: No added sugar
Ingredients, decoded
1 listed- Organic Whole Wheat Flour
Our take
CleanPlate reviewOrganic stoneground whole wheat atta, 11 g fibre
True Story Whole Wheat Organic Atta is a 1 kg bag of organic whole wheat flour, the only ingredient. The panel is printed per 100 g with a 100 g serve.
CleanPlate scores it CA1. The C for nutrition is middling: 11.3 g protein and 11.1 g fibre per 100 g. The A for ingredients reflects whole or lightly processed ingredients (led by organic whole wheat flour), and almost no additives. The 1 for risk is low: sodium, free sugar and saturated fat are all modest (sodium 5 mg, free sugar 0 g, saturated fat 0.1 g per 100 g).
Claims vs reality
What the pack says, checked against the ingredient list and nutrition panel.
- On the packHolds
“0% Maida”
No refined flour is listed.
- On the packHolds
“Rich in fibre”
11.1 g per 100 g is above the 6 g high line.
- On the packPartly true
“Rich in protein”
11.3 g clears the 11 g line, but it is only about 13% of the energy.
- On the packBe careful
“Stoneground”
A process claim the pack does not detail.
How CA1 breaks down
Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.
Adequate nutrient density
- Protein
- 11.3 g
- Fibre
- 11.1 g
- Vitamins and minerals
- None declared
- Energy
- 354 kcal
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.
Clean, minimally processed
- Base
- Organic Whole Wheat Flour
- Sweeteners
- None added
- Additives
- 0
- Flagged
- None
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
Clean
- Added sugar
- 0 g
- Sodium
- 5 mg
- Saturated fat
- 0.1 g
- Trans fat
- 0 g
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
A closer look
Does the label add up?
Organic whole wheat flour.
Per 100 g: 354 kcal, 0.8 g fat of which 0.1 g saturated, 0.7 g sugar of which 0 g added, 11.1 g fibre, 11.3 g protein, 5 mg sodium. The panel is headed approximate values; Atwater energy is 6% over the declared 353.6 kcal. The pack says it is processed in a facility that also handles peanuts, nuts and soybean, and carries NPOP organic certification by ECOCERT.
Ingredients to watch
- Protein and fibreFine
11.3 g protein and 11.1 g fibre per 100 g.
- Risk nutrientsFine
Sodium 5 mg and saturated fat 0.1 g per 100 g.
- IngredientsFine
Organic whole wheat only.
Common misconceptions
Myth: "Stoneground means more nutritious"
The panel is the same as other whole wheat atta.
Myth: "Organic means no maida"
The 0% maida claim is true here because only whole wheat is listed.
How often, and how
- Healthy adultsDaily
- ChildrenDaily
- Diabetes or prediabetesA good choice
Smarter ways to eat it
Pair with dal
Roti and dal complete the protein.
Rest the dough
30 minutes, as the pack says.
Common questions
Is True Story Whole Wheat Organic Atta healthy?
True Story Whole Wheat Organic Atta scores CA1 (Very Good) on CleanPlate, which makes it a strong choice that holds up on nutrition and ingredients. We found no major red flags on its label. On the plus side: High protein (11.3g per 100g); High fibre (11.1g); No added sugar.
What does the CA1 score mean?
The first letter (C) grades nutritional value: adequate nutrient density. The second letter (A) grades ingredient and label integrity: clean, minimally processed. The number (1) grades risk nutrients (sugar, sodium, saturated fat): clean.
Last reviewed October 19, 2026. Scored with the CleanPlate method from the published label.