Eatopia Mixed Berry Honey Jam

Red flags
- −Red flag: High added sugar (29g per 100g)
Green flags
- +Green flag: Low sodium
Ingredients, decoded
4 listed- Fruit Berries (70%) (Mulberry (35%), Strawberry (35%))
- Multifloral Honey (29%)
- Thickener (Fruit Pectin)
- Concentrated Lemon Juice Powder
Our take
CleanPlate reviewHoney-sweetened berry jam with 65 g sugar per 100 g
Eatopia Mixed Berry Honey Jam lists fruit berries (70%: mulberry 35%, strawberry 35%), multifloral honey (29%), fruit pectin and concentrated lemon juice powder. The pack is 240 g and the panel is printed per 100 g, with a 15 g serve.
CleanPlate scores it EA4. The E for nutrition is low: almost no credited protein, fibre or micronutrients per 100 g. The A for ingredients reflects a mix of whole and refined ingredients (led by fruit berries, multifloral honey and concentrated lemon juice powder), and almost no additives. The 4 for risk comes mainly from free sugar (64.9 g per 100 g).
Claims vs reality
What the pack says, checked against the ingredient list and nutrition panel.
- On the packHolds
“No Added Refined Sugar^”
No sugar is listed; honey is the only sweetener.
- On the packHolds
“Sweetness From Real Fruits & Honey”
Berries are 70% and honey 29%.
- On the packHolds
“No added synthetic colour, flavours, artificial sweeteners.”
None is listed; pectin and lemon juice powder are the only other entries.
How EA4 breaks down
Each grade is scored on its own. Here are the label numbers behind each one, per 100 g.
Very low nutrient density
- Protein
- 0.35 g
- Fibre
- Not declared
- Vitamins and minerals
- None declared
- Energy
- 295 kcal
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal.
Clean, minimally processed
- Base
- Fruit Berries, Strawberry)
- Sweeteners
- Multifloral Honey
- Additives
- 1
- Flagged
- None
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
High risk
- Added sugar
- 29 g
- Sodium
- 13.7 mg
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
A closer look
Does the label add up?
Fruit berries (mulberry 35%, strawberry 35%), multifloral honey (29%), fruit pectin and concentrated lemon juice powder.
Per 100 g: 295 kcal, 0 g fat, 64.9 g sugar of which 29 g added, 0.35 g protein, 13.7 mg sodium. The panel prints added sugar of 29 g, annotated as natural sugar from honey, against total sugar of 64.9 g. Honey at 29% carries about 24 g of sugar and 70% berries only a few grams more, so the panel's total is far higher than the list suggests; the score counts the total sugar as free sugar (64.9 g) and is provisional. No fibre, saturated fat, trans fat or cholesterol line is printed. Atwater energy (295 kcal) matches.
Ingredients to watch
- Free sugarConcern
64.9 g per 100 g by the score, nearly three times the 22.5 g high line; the panel's added-sugar line says 29 g from honey.
- CaloriesWorth watching
295 kcal per 100 g, about 44 kcal in a 15 g serve.
- IngredientsFine
70% berries and 29% honey, with no refined sugar, colour or flavouring.
Common misconceptions
Myth: "Honey instead of sugar makes a low-sugar jam"
Total sugar is 64.9 g per 100 g, close to a sugar-based jam, and honey counts as free sugar.
Myth: "No added refined sugar means no added sugar"
The panel prints 29 g of added sugar per 100 g, from the honey.
How often, and how
- Healthy adultsOccasionally
- ChildrenRarely
- Diabetes or prediabetesLimit
Smarter ways to eat it
Use a teaspoon
A 5 g teaspoon has about 3.2 g of sugar.
Stir into curd
A teaspoon in plain curd gives sweetness alongside protein.
Common questions
Is Eatopia Mixed Berry Honey Jam healthy?
Eatopia Mixed Berry Honey Jam scores EA4 (Poor) on CleanPlate, which makes it best kept as a rare treat rather than a regular buy. The main concerns are: High added sugar (29g per 100g). On the plus side: Low sodium.
What does the EA4 score mean?
The first letter (E) grades nutritional value: very low nutrient density. The second letter (A) grades ingredient and label integrity: clean, minimally processed. The number (4) grades risk nutrients (sugar, sodium, saturated fat): high risk.
Last reviewed October 13, 2026. Scored with the CleanPlate method from the published label.