Eatopia Strawberry Honey Jam (No Refined Sugar)
Published
Eatopia Strawberry Honey Jam is a fruit spread made mostly from strawberries, sweetened with honey instead of refined sugar. It scores EA4: nutrition is lowest because it offers almost no protein, fibre or vitamins, ingredients are strong thanks to a short, honest list, and risk is high because of the sugar load. Best as a thin scrape now and then.
Ingredients, decoded
4 listed- Strawberry (70%)
- Multifloral Honey (29%)
- Thickener (Fruit Pectin)
- Concentrated Lemon Juice Powder

12½ teaspoons of sugar in every 100 g · 63.7 g total sugar, 5 g a teaspoon
| Energy | 283.2 kcal |
|---|---|
| Protein | 0.22 g |
| Carbohydrates | 70.6 g |
| Total sugars | 63.7 g |
| Added sugars | 29 g |
| Total fat | 0 g |
| Sodium | 12.5 mg |
Think this score is wrong?
What to know about Eatopia Strawberry Honey Jam
70% fruit, but still mostly sugar
A 240 g jar of strawberry jam made from strawberries (70%), multifloral honey (29%), fruit pectin as a thickener and concentrated lemon juice powder. It is bought by people who want a jam without refined sugar, with a short list they can read in one glance.
Per 100 g you get 283 kcal, 70.6 g carbohydrate, 63.68 g total sugar, 0.22 g protein, no fat and 12.5 mg sodium. A 15 g serve, the size the pack prints, has about 42 kcal and about 10 g sugar, and the jar holds 16 such servings.
The pack is right that no refined sugar is used, and the 70% and 29% shares match the list. What it does not change is the sugar total: honey is sugar too, and it is counted in full. CleanPlate scores it EA4.
Why Eatopia Strawberry Honey Jam scores EA4
Nutrition is an E because protein is 0.22 g per 100 g and no fibre or vitamins are declared. Ingredients are an A on a four-item list, and risk is a 4 on 63.68 g sugar per 100 g.
Very low nutrient density
- Protein
- 0.22 g
- Fibre
- Not declared
- Vitamins and minerals
- None declared
- Energy
- 283 kcal
01 Nutrition density: why E
Protein is 0.22 g per 100 g and fat is 0 g. No fibre is declared, and no vitamins or minerals are declared either, so the grade has nothing to build on.
What the jar does supply is energy and carbohydrate: 283 kcal and 70.59 g carbohydrate per 100 g, almost all of it sugar.
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal. Protein also has to supply at least 12.5% of the calories to count, and 25% for full credit.
Clean, minimally processed
- Base
- Strawberry
- Sweeteners
- Multifloral Honey
- Additives
- 1
- Flagged
- None
02 Ingredient integrity: why A
The list is short and plain: strawberry at 70%, multifloral honey at 29%, fruit pectin and lemon juice powder. Percentages are declared for both main ingredients, and no hydrogenated fat, dye, flavouring or sweetener is present.
The only additive is pectin (440), which costs a single ingredient point. No front-of-pack promise is hollow, so there is no label penalty.
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
High risk
- Added sugar
- 29 g
- Sodium
- 12.5 mg
03 Load risk: why 4
Sugar is almost the whole of the risk number. Honey is listed and counted as free sugar, so 63.68 g per 100 g goes into the grade, about 9.6 g in one 15 g serve.
Saturated fat is 0 g, trans fat is 0 g and sodium is only 12.5 mg per 100 g. Energy adds a little at 283 kcal per 100 g. Together these leave sugar to set the grade at a 4.
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
Red flags
- −Red flag: High added sugar (29g per 100g)
Green flags
- +Green flag: Low sodium
Does Eatopia Strawberry Honey Jam live up to its claims?
The 70% fruit and 29% honey shares hold, and no refined sugar is used. The sugar total, the additive-free wording and the fibre and vitamin claims need care.
- On the packBe careful
“No added refined sugar”
True, since the sweetness comes from honey at 29%. But total sugar is still 63.68 g per 100 g, and the pack prints the honey sugar as natural sugar.
- On the packHolds
“70% Berries & 29% Honey”
The ingredient list matches: strawberry 70% and multifloral honey 29%, with pectin and lemon juice powder making up the rest.
- On the packBe careful
“Free from preservatives, additives”
No preservative is listed, but fruit pectin (440) is a thickener, which is an additive class. It costs one ingredient point.
- On the packBe careful
“Rich in antioxidants, fiber & vitamin C”
No fibre, vitamin C or other micronutrient is declared on the nutrition panel, and protein is only 0.22 g per 100 g. Fruit is the main ingredient, but the panel does not back the claim up.
- On the packHolds
“Sweetness From Real Fruits & Honey”
Strawberries and honey are the only sweet ingredients in the list, and no sweetener is added.
What's in Eatopia Strawberry Honey Jam?
Strawberries lead the list, then honey, with pectin and lemon juice powder. The honey is where the sugar comes from, and pectin is the only additive.
The ingredient list, read for you
Strawberry leads at 70%, so the jar is mostly fruit by weight, followed by multifloral honey at 29%, which is the sweetener. Fruit pectin sets the jam, and concentrated lemon juice powder adds tartness and helps the set.
The pack prints the honey's sugar as natural sugar from honey, with 29 g added sugar per 100 g. Total sugar is 63.68 g per 100 g, and the score counts all of it.
Ingredients to watch
- SugarConcern
63.68 g per 100 g, mostly from honey and the fruit. One 15 g serve has about 10 g, and sugar is what sets the risk grade.
- Little protein, fibre or micronutrientsWorth watching
0.22 g protein per 100 g and no fibre, vitamins or minerals declared, so it adds sweetness and little else.
- Pectin (440)Worth watching
A fruit-based thickener that costs one ingredient point. It is the only additive in the list.
- Short, fruit-led listFine
Strawberry 70% and honey 29%, with no colour, flavour, sweetener or hydrogenated fat.
- Fat and sodiumFine
0 g fat and 12.5 mg sodium per 100 g, so neither plays any part in the risk grade.
What it doesn’t have
- No fibre is declared on the panel, though the pack mentions it.
- No vitamins or minerals are declared on the panel.
Who should eat Eatopia Strawberry Honey Jam?
An occasional spread for most adults and children, and rarely for anyone managing blood sugar. A 15 g serve has about 10 g sugar.
- Most adultsOccasionally
About 10 g sugar per 15 g serve, and 63.68 g per 100 g.
- ChildrenOccasionally
No dyes or sweeteners, but the sugar is dense and honey still counts.
- Diabetes or prediabetesRarely
63.68 g sugar per 100 g, with no fibre or protein to slow it.
- Weight managementOccasionally
42 kcal per 15 g serve is small, but 283 kcal per 100 g adds up fast.
Recipes with Eatopia Strawberry Honey Jam
Keep to about 15 g per serve and pair the jam with plain curd, oats or wholegrain toast, which bring the protein and fibre the jam lacks.
Jam on wholegrain toast
Spread a thin layer, about 15 g, for 42 kcal and about 10 g sugar, and let the bread bring the fibre.
Jam swirled into plain curd
One 15 g spoonful sweetens a bowl of curd, which adds the protein the jam lacks at 0.22 g per 100 g.
Jam on oat porridge
Stir in a spoonful instead of sugar, so the 15 g serve is the only sweetener in the bowl.
Eatopia Strawberry Honey Jam: common questions
What is the CleanPlate score of Eatopia Strawberry Honey Jam (No Refined Sugar)?
Eatopia Strawberry Honey Jam is a fruit spread made mostly from strawberries, sweetened with honey instead of refined sugar. It scores EA4: nutrition is lowest because it offers almost no protein, fibre or vitamins, ingredients are strong thanks to a short, honest list, and risk is high because of the sugar load. Best as a thin scrape now and then. Nutrition E, ingredients A, load risk 4; nutrition and ingredients run A to E, risk runs 1 to 5, and A and 1 are best.
How many calories and how much protein are in Eatopia Strawberry Honey Jam (No Refined Sugar)?
Per 100 g, Eatopia Strawberry Honey Jam (No Refined Sugar) has 283 kcal, 0.22 g protein, 70.6 g carbohydrate, 0 g fat and 29 g added sugar. One serve (1 serve, 15 g) has 42 kcal and 0 g protein.
What are the ingredients in Eatopia Strawberry Honey Jam (No Refined Sugar)?
4 ingredients, in label order: Strawberry (70%), Multifloral Honey (29%), Thickener (Fruit Pectin), Concentrated Lemon Juice Powder.
Does Eatopia Strawberry Honey Jam (No Refined Sugar) live up to its claims?
5 claims checked: 2 hold, 3 need care. "No added refined sugar" needs care: True, since the sweetness comes from honey at 29%. But total sugar is still 63.68 g per 100 g, and the pack prints the honey sugar as natural sugar. "Free from preservatives, additives" needs care: No preservative is listed, but fruit pectin (440) is a thickener, which is an additive class. It costs one ingredient point.
Who should limit Eatopia Strawberry Honey Jam (No Refined Sugar)?
Most adults: occasionally. About 10 g sugar per 15 g serve, and 63.68 g per 100 g. Children: occasionally. No dyes or sweeteners, but the sugar is dense and honey still counts. Diabetes or prediabetes: rarely. 63.68 g sugar per 100 g, with no fibre or protein to slow it.
How much sugar, salt and saturated fat does Eatopia Strawberry Honey Jam (No Refined Sugar) have?
Per 100 g, Eatopia Strawberry Honey Jam (No Refined Sugar) has 29 g added sugar and 13 mg sodium (about 0 g salt). The FSSAI and UK FSA "high" lines are 10 g added sugar, 600 mg sodium and 5 g saturated fat per 100 g. It is high in sugar.
Last reviewed October 29, 2026. Scored with the CleanPlate method from the published label. Spotted a mistake? .
Label read on 29 October 2026, from photos of the pack. If the pack has changed since, tell us.
Score history (1)
| Date | Score | Method | Why |
|---|---|---|---|
| 29 October 2026 | EA4 | v5.0 | First scored |
Every change to this score is logged. See corrections and the method changelog.
Better Jams & Fruit Spreads
All Jams & Fruit Spreads →- Big Bear Farms Strawberry Jam
- −Red flag: High added sugar (47.1g per 100g)
- +Green flag: Low sodium
- Kissan Mixed Fruit JamFortified
- −Red flag: Contains Carmoisine
- −Red flag: High added sugar (62.6g per 100g)
- St. Dalfour Mix Fruit Spread
- −Red flag: High sugar (46.1g per 100g)
- +Green flag: No added sugar
- Sweetmate Strawberry Jam
- −Red flag: High sugar (31.4g per 100g)
- +Green flag: No added sugar



