NOTO Malai Kulfi Ice Cream
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A realistic serve of NOTO Malai Kulfi Ice Cream (1 cup, 100 ml) has 85 kcal, 5.1 g protein, 15 g carbohydrate, 3.7 g fat, 2 g added sugar and 89 mg sodium. Per 100 g it has 85 kcal, 5.1 g protein, 15 g carbohydrate, 3.7 g fat, 2.4 g saturated fat, 2 g added sugar, 3.8 g fibre and 89 mg sodium.
NOTO Malai Kulfi is a low-sugar dessert cup made with milk solids, sweeteners and a little cashew, sold as a lighter take on classic kulfi. It scores [F][L]DD2: the nutrition is thin, ingredients lose points for a name that promises cream the list lacks plus several sweeteners and gums, and risk is low. Fine as an occasional lighter treat, not a daily dessert.
Ingredients, decoded
13 listed- Milk Solids
- Water
- Fructo Oligosaccharide (Prebiotic Fibre)
- Erythritol
- Cashew Nut (5%)
- Polydextrose
- Sugar
- Permitted Emulsifiers
- INS 477
- INS 471
- Stabilisers
- INS 412
- INS 410
- Salt
- Stevia (INS 960)
1 teaspoon of sugar in every 100 g · 5 g total sugar, 5 g a teaspoon
Score and nutrition facts for NOTO Malai Kulfi Ice Cream:
| Energy | 85 kcal |
|---|---|
| Protein | 5.1 g |
| Carbohydrates | 15 g |
| Total sugars | 5 g |
| Added sugars | 2 g |
| Dietary fibre | 3.8 g |
| Total fat | 3.7 g |
| Saturated fat | 2.4 g |
| Trans fat | 0 g |
| Cholesterol | 8.6 mg |
| Sodium | 89 mg |
Think this score is wrong?
Why NOTO Malai Kulfi Ice Cream scores [L][F]DD2
Nutrition and ingredients are both a D, and risk is a 2. Protein of 5.1 g per 100 ml is offset by added fibres, six additives and a name that promises cream the list lacks.
Low nutrient density
- Protein
- 5.1 g
- Fibre
- 3.8 g
- Vitamins and minerals
- None declared
- Energy
- 85 kcal
01 Nutrition density: why D
Protein is 5.1 g per 100 ml, mostly from milk solids, and fibre is 3.8 g. That fibre is isolated: it comes from added fructo oligosaccharide and polydextrose, not from whole foods, so it earns little.
No vitamins or minerals are declared, so the grade rests on a small bonus and little else. At 85 kcal per cup the energy is modest.
Scored on protein, fibre and twelve vitamins and minerals, against the Codex and FSSAI "source" and "high" levels, per 100 g and per 100 kcal. Protein also has to supply at least 12.5% of the calories to count, and 25% for full credit.
Heavily processed or flagged substances
- Base
- Milk Solids
- Sweeteners
- 3 types
- Additives
- 5
- Flagged
- None
02 Ingredient integrity: why D
The list leads with milk solids and water, then added fibre, erythritol and a 5% cashew. Only the cashew has a declared percentage. Six additives cost ingredient points: erythritol most, then stevia, locust bean gum, guar gum and the two emulsifiers 471 and 477.
The name promises malai, which is cream, and no cream is listed. That is a hollow label promise, and it costs ingredient points and sets the [L] flag.
Scored on how processed the ingredients are, which additives are used and why, and whether the label keeps its promises.
Low risk
- Added sugar
- 2 g
- Sodium
- 89 mg
- Saturated fat
- 2.4 g
- Trans fat
- 0 g
03 Load risk: why 2
Saturated fat is the largest part of the risk number: 2.4 g per 100 ml, under the 5 g high line. Sodium is 89 mg per 100 ml, and free sugar is 2 g, taken from the declared added sugar.
Trans fat is declared as under 0.1 g and no hydrogenated fat is listed, so it adds nothing. With energy playing no part, risk lands on a 2.
Scored on free sugar, sodium, saturated fat and trans fat, each weighed by how strong the evidence of harm is.
[F] Added vitamins or minerals meaningfully lift this product's nutrition grade. Without them it would score lower.
[L] The name or pack claims promise more than the ingredient list delivers. See Claims vs reality.
Red flags
No major red flags on the label.
Green flags
- +Green flag: Source of fibre
- +Green flag: Low sodium
Does NOTO Malai Kulfi Ice Cream live up to its claims?
The calorie and added sugar claims are as printed, the cashew is real but small at 5%, and the malai in the name does not hold because no cream is listed.
- Product nameMisleading
“Malai Kulfi”
Malai means cream, and no cream is listed. Milk solids and water lead the ingredients.
- On the packHolds
“Only 2g Added Sugar”
Added sugar is 2 g per 100 ml and total sugar 5 g. Erythritol, polydextrose and stevia supply much of the sweetness.
- Retail listingPartly true
“Enriched with Real Cashew”
Cashew is real and declared at 5%, but it is a small part of a list led by milk solids and water.
- Retail listingBe careful
“No Artificial sweeteners or preservatives”
No preservative is listed, but erythritol and stevia (INS 960) are sweeteners, and polydextrose is added as well. The back also names a colour (INS 150d) and a nature identical kulfi flavouring that are not in the ingredient list.
- Retail listingBe careful
“95 kcal per 65 g serve”
The retailer page shows 95 kcal per 65 g and an ingredient list with cream, while the pack shows 85 kcal per 100 ml and no cream. The pack figures are used.
What's in NOTO Malai Kulfi Ice Cream?
Milk solids and water lead, followed by fibres, erythritol and cashew. The missing cream, the sweeteners and the emulsifiers and gums are what to watch.
13 ingredients listed. None of them is an additive or watched ingredient in our research. 5 more entries look like additives we have not researched yet.
The ingredient list, read for you
Milk solids and water come first, so the cup is a milk-based dessert thinned with water. Fructo oligosaccharide, erythritol, polydextrose and stevia sweeten it and add bulk, with a little sugar. Cashew is 5%. Emulsifiers (471, 477) and stabilisers (412, 410) give the smooth, scoopable body, and a little salt finishes it.
Not in our additive research yet: INS 477; INS 471; INS 412; INS 410; Stevia (INS 960).
Ingredients to watch
- No cream in a malai kulfiConcern
The name points to cream, and none is listed. This is the hollow promise behind the [L] flag and it costs ingredient points.
- Erythritol and steviaWorth watching
Erythritol costs the most ingredient points of any additive here, and stevia (INS 960) costs points too. The pack says the polyol may have a laxative effect.
- Polydextrose and added fibreWorth watching
Polydextrose and fructo oligosaccharide supply the 3.8 g fibre per 100 ml. The pack says polydextrose may have a laxative effect.
- Emulsifiers and stabilisersWorth watching
471, 477, 412 and 410 each cost ingredient points. They hold the texture without cream.
- Added sugarFine
2 g per 100 ml, as the front says, with saturated fat at 2.4 g.
What it doesn’t have
- No cream, the ingredient the name points to.
- No vitamins or minerals are declared, and only the cashew has a percentage.
What to know about NOTO Malai Kulfi Ice Cream
A malai kulfi with no cream in the list
NOTO Malai Kulfi is a 100 ml cup of frozen dessert built from milk solids and water, with fructo oligosaccharide (a prebiotic fibre), erythritol, cashew nut (5%), polydextrose, sugar, emulsifiers, stabilisers, salt and stevia. It is aimed at people who want the taste of kulfi with fewer calories and less sugar.
A cup gives 85 kcal, 5.1 g protein, 3.8 g fibre and 3.7 g fat, of which 2.4 g is saturated. Added sugar is 2 g and total sugar is 5 g, because erythritol, stevia and polydextrose carry much of the sweetness. Sodium is 89 mg. The cost is a list with six additives that cost ingredient points, and a polyol and a fibre that the pack says may have a laxative effect.
The front promises 85 calories and only 2 g added sugar, and both are as printed. The name is the problem: malai means cream, and the pack's ingredient list has none. That is what sets the [L] flag. CleanPlate scores it [F][L]DD2.
Who should eat NOTO Malai Kulfi Ice Cream?
An occasional or a few-times-a-week dessert for most adults, and occasionally for children, since the cup carries sweeteners and added fibres.
- Most adultsA few times a week
85 kcal and 2.4 g saturated fat per cup, but six additives cost points.
- ChildrenOccasionally
Carries sweeteners and added fibres that may loosen the stomach.
- Diabetes or prediabetesA few times a week
2 g added sugar and 5 g total sugar per cup, though the polyol still counts as calories.
- Weight managementA few times a week
85 kcal per cup is modest, but it is easy to eat more than one.
NOTO Malai Kulfi Ice Cream: common questions
Is NOTO Malai Kulfi Ice Cream healthy?
NOTO Malai Kulfi Ice Cream is not high in sugar, salt or saturated fat, so a few servings a week is fine.
How many calories and how much protein are in NOTO Malai Kulfi Ice Cream?
Per 100 g, NOTO Malai Kulfi Ice Cream has 85 kcal, 5.1 g protein, 15 g carbohydrate, 3.7 g fat and 2.4 g saturated fat. One serve (1 cup, 100 ml) has 85 kcal and 5.1 g protein.
What are the ingredients in NOTO Malai Kulfi Ice Cream?
13 ingredients, in label order: Milk Solids, Water, Fructo Oligosaccharide (Prebiotic Fibre), Erythritol, Cashew Nut (5%), Polydextrose, Sugar, Permitted Emulsifiers (INS 477, INS 471), Stabilisers (INS 412, INS 410), Salt, Stevia (INS 960).
Does NOTO Malai Kulfi Ice Cream live up to its claims?
5 claims checked: 1 holds, 1 is partly true, 2 need care, 1 is misleading. "Malai Kulfi" is misleading: Malai means cream, and no cream is listed. Milk solids and water lead the ingredients. "Enriched with Real Cashew" is partly true: Cashew is real and declared at 5%, but it is a small part of a list led by milk solids and water.
Who should limit NOTO Malai Kulfi Ice Cream?
Most adults: a few times a week. 85 kcal and 2.4 g saturated fat per cup, but six additives cost points. Children: occasionally. Carries sweeteners and added fibres that may loosen the stomach. Diabetes or prediabetes: a few times a week. 2 g added sugar and 5 g total sugar per cup, though the polyol still counts as calories.
How much sugar, salt and saturated fat does NOTO Malai Kulfi Ice Cream have?
Per 100 g, NOTO Malai Kulfi Ice Cream has 2 g added sugar, 89 mg sodium (about 0.2 g salt) and 2.4 g saturated fat. The FSSAI and UK FSA "high" lines are 10 g added sugar, 600 mg sodium and 5 g saturated fat per 100 g. It is under all three lines.
What does the DD2 score mean for NOTO Malai Kulfi Ice Cream?
The first letter (D) grades nutrition density on A to E, the second (D) grades ingredient integrity on A to E, and the number (2) grades load risk on 1 to 5. A and 1 are best. Nutrition: Protein is 5.1 g per 100 ml, mostly from milk solids, and fibre is 3.8 g. That fibre is isolated: it comes from added fructo oligosaccharide and polydextrose, not from whole foods, so it earns little. Ingredients: The list leads with milk solids and water, then added fibre, erythritol and a 5% cashew. Only the cashew has a declared percentage. Six additives cost ingredient points: erythritol most, then stevia, locust bean gum, guar gum and the two emulsifiers 471 and 477. Load risk: Saturated fat is the largest part of the risk number: 2.4 g per 100 ml, under the 5 g high line. Sodium is 89 mg per 100 ml, and free sugar is 2 g, taken from the declared added sugar.
Last reviewed October 31, 2026. Scored with the CleanPlate method from the published label. Spotted a mistake? .
Reference values: FSSAI labelling regulations, Codex Alimentarius, ICMR-NIN and the UK front of pack guidance. Where our label data comes from.
Label read on 31 October 2026, from photos of the pack. If the pack has changed since, tell us.
Score history (1)
| Date | Score | Method | Why |
|---|---|---|---|
| 31 October 2026 | DD2 | v5.0 | First scored |
Every change to this score is logged. See corrections and the method changelog.
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